I'm writing this without the ability to actually reference the magazines physically as I've left them at work so this will test how much of a permanent impression they've left on my less-than-efficient brain. I will however have to come back and re-edit this post with names of photographers, stylists, writers and illustrators to give credit where credit is due so bear with me. I am expanding on what I said before about Sketchbook magazine which landed on my desk this week because the sneak preview of content was quite sufficient but of course as with most magazines, holding it in your hand produces a different experience anyway.
In the case of Sketchbook, you're holding two parts to make one issue because of the way it's produced via the company MagCloud. It's my first experience of print-on-demand mags which explains why each part of the first Sketchbook issue is $28 (printing in small quantities means a higher cost). That said, I also happen to have the sentance "magazines are a snapshot in time" ringing in my ears and so I look upon these two issues, which are entirely dedicated to fashion bloggers in content and visual treatment, as exactly that; something that probably no other publication will ever do making them unique entities. Without being able to see into the crystal ball of fashion blogging, perhaps the glass ceiling has been reached and the media attention will dim, thus rendering these two issues as something that marks a milestone in the fashion blogging timeline.
Reading Wafa Alobaidat's editor letter, I cowered in shame at my own initial dimissal of being on the cover: "Oh it's no biggie... the point of the cover is to showcase John Paul Thurlow's cool sketch art, not ME per se... they just picked me probably because I happen to be in London" or some such typical pessimistic statement. Then I go and read the editor's letter yesterday and nearly wept a bit on the bus... Wafa writes about her experiences of reading the blog whilst being unhappy studying a course she didn't want to do and being inspried by it in variosu ways... it's difficult summarising such a letter without sounding like a twat and I'm not going to blatantly regurgitate it for ego-boosting purposes so I'll give a wee excerpt...
"Lastly, I know Susie has heard this a million times before but in case you want to hear it again, you have influenced my choice of career and opened my eyes to a whole new world. I really do believe I am doing what I love to do because of you and your blog. "
I'm of course incredibly touched by the letter but also completely shocked to hear confessions of how the blog has steered the professional course of someone else's life when most of the time, I'm thinking the blog is just another dot on an RSS feed. What is incredible though is that, Wafa and her team laud fashion bloggers in their issue, but it is they who have taken the time and effort to assemble over 100 contributors to create a printed publication, which I think is a far grander task than logging into Typepad and typing a bit of text. So Wafa, you may be praising me in your letter, but it's you who has taken it into your own hands to create your own magazine... nuff said...

(To clear some facts that were misrepresented in the article about me though and are regular mistakes in ye olde Style Bubble facts... I did NOT attend a Chanel fashion SHOW in 2007... a group of bloggers were invited to go to Paris to preview the then-new Mademoiselle Coco advert and tour Coco Chanel's apartment, NOT to attend the show... likewise, the Gucci trip in New York was in aid of the UNICEF/Madonna event to celebrate the Fifth Avenue flagship opening, NOT to see the Gucci show which is in Milan anyway...)
Right, enough me me me... it IS the Fashion Bloggers issue and there's a lot of us in here... ranging from full on profiles/interviews and always accompanied by illustrations that interpret the mood of the blog as opposed to straight-off press shots...
Diane Pernet

Lulu and Your Mom - Had no idea she was in the middle of writing a book!
Jennine Tamm of The Coveted and founder of IFB
Abdul LagerfIeld aka Sonny Groo, founder of Mykromag
Those not profiled are given a tribute anyway with an illustration... and of course the superstar quad Garance Dore, The Sartorialist, Tommy Ton of Jak and Jil and Rumi of Fashion Toast had to be there...



Instead of full on words, other bloggers like Tommy of This is Naive creates a collage which sums up the aesthetic of her inspiring blog perfectly...
Other subjects covered also include blogger friendly peeps like Fred Butler whose blogging is as prolific as her accessories, sets and projects output...
Or you can escape from bloggy blog blog altogether into David Benjamin Sherry's photographs...

Or into the fashion editorials... there's four or five I counted...

...or discover more about artist Alice Instone about her recent exhibition Interview with a Shoe

My favourite non-fashion related feature was the Week in the Life of Working at Vogue House feature that Kristin Knox of The Clothes Whisperer wrote... fashion cupboard tales galore...

But of course, at the end of the day it's still mostly fashion blog related and one article in particular attempts to uncover what it is that makes a successful blog, a question that makes me very uncomfortable when answering that very popular question as I'm thinking people are always expecting me to whip out some kind of blog recipe... the writer's conclusion isthat it's hard to say what secret ingredient you need, other than constant updating... I'm glad that question has been left aptly open-ended...

...and on that note, I leave you with this...